Adidas Originals ®. Original Adidas Box. to fully protect the Adidas Box. Introduced for the 1972 Munich Olympics, the label’s SL series – two small letters that were soon to be anchored in a decade’s long trailblaze – was born, crafting the first ‘Super Light’ running model under the banner of their Originals subsidiary, a strand that has since set the precedent for subculture over the last 52 years.
